FOR PET COLLARS:
Measure your pets neck EXACTLY as shown (around the middle of the neck) while pet is standing. Choose the size according to that measurement. DO NOT add extra room for comfort. We will do that for you.
When ordering a collar, you will see a size range you will need to choose from. Just pick the size range your pet's exact neck measurement falls into. Then enter your pets EXACT MEASUREMENT where it's asked for. This ensures a perfect, custom fit.
If you have a growing puppy and would like extra room added for growing, no worries. We always put 3 holes in every collar for growing room.
Other note: Be sure to measure your pets neck area where the collar will be worn to be sure the width of the collar will be comfortable on them.
FOR PET CLOTHING:
Neck: Measure your dog's neck around the middle of the neck.
Chest: Measure the chest all the way around at the widest part of the chest just behind the front legs.
Length: Measure from the base of the neck to the base of the tail.
See each clothing item for details as sizing may vary.
NOTE: If in doubt, always order the next size larger.